src/assembly/bin-distribution.xml

<?xml version="1.0" encoding="UTF-8"?>
<assembly xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
          xmlns="http://maven.apache.org/ASSEMBLY/2.1.0"
          xsi:schemaLocation="http://maven.apache.org/ASSEMBLY/2.1.0 http://maven.apache.org/xsd/assembly-2.1.0.xsd">
    <id>bin</id>
    <formats>
        <format>zip</format>
    </formats>
    <fileSets>
        <fileSet>
            <directory>${project.basedir}</directory>
            <includes>
                <include>*.md</include>
            </includes>
            <useDefaultExcludes>true</useDefaultExcludes>
        </fileSet>
        <fileSet>
            <directory>${project.basedir}/target</directory>
            <outputDirectory>.</outputDirectory>
            <includes>
                <include>bin/**</include>
                <include>*-standalone.jar</include>
            </includes>
            <useDefaultExcludes>true</useDefaultExcludes>
        </fileSet>
    </fileSets>
</assembly>